IAMBARRIA

MTV & Comedy Central Networks
Selected on-air identity systems / Creative Director & Executive Producer
Promax/BDA Awards — 8 Gold, 2 Silver, 5 Bronze
Buenos Aires / Miami / Mexico

Popland
Promax/BDA Gold — Best On-Air Show Open
Creative direction / Script / Concept architecture
Director: Gianfranco Quattrini / Production: Puenzo Hnos.

Essentials
Promax/BDA Gold — Best On-Air Show Open
Creative direction / Audio direction
Production: Marcos Girado

Asterisco
Promax/BDA Bronze — Best On-Air Show Open
Creative direction / Audio direction
Production: Ronda Studio

Bicentenary
Promax/BDA Gold — On-Air Identity Campaign & Program Packaging
Creative direction / Audio direction
Production: Plenty

CinePop
Promax/BDA Bronze — Best On-Air Show Open
Creative direction / Art direction
Production: Gula Studio

No Pain, No Gain
Creative direction / Script development
Production: Eloisa Iturbe Studio

MTV Networks Latin America — Original Fiction Trilogy
Niñas Mal, Popland & Último Año
Franchise look & feel / Campaign development / Head of Art & Concept Lead
Show opens, official music videos, editorial photography & pan-regional launch campaigns
Photography campaigns: Napoleon Habeica, Diego Cadavid & Juampi Bonino

Niñas Mal — OOH Campaign
Campaign image direction
Photography: Diego Cadavid

Último Año — OOH Campaign
Campaign image direction
Photography: Napoleon Habeica

Popland — OOH Campaign
Campaign image direction
Photography: Juampi Bonino

Lolita ft. Belinda — Niñas Mal Official Music Video
Creative direction / Music video
Directed by Julián Castro & Alejandro Rosenberg

Click ft. Bryan Amadeus, Anahí, Ale Sergi — Popland Official Music Video
Creative direction / Music video
Directed by Gianfranco Quattrini & Diego Ulanovsky

Es un Drama ft. Dulce María — Último Año Official Music Video
Creative direction / Music video
Directed by Gianfranco Quattrini

Niñas Mal — Teaser Campaign
Launch film / Broadcast campaign

Popland — Teaser Campaign
Launch film / Broadcast campaign

Último Año — Teaser Campaign
Launch film / Broadcast campaign

Niñas Mal — Identity Development
Original notebook sketches, logo system and launch identity
MTV Latin America original fiction